Our Privacy Policy and Its Purpose
This policy applies to all Council members, employees, contractors, volunteers, visitors and clients of the Company. If there is an inconsistency between requirements applying to the Company under a law of our country and under a law of a foreign jurisdiction, then the Company will comply with the law.1. What personal data do we collect?
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (which is called anonymous data). We may collect, use, store, transfer and process different kinds of personal data about you which we have grouped together as follows:- Identity Data includes first name, last name, username or similar identifier, marital status, title, date of birth and gender.
- Contact Data includes billing address, delivery address, postal address, email address and telephone numbers.
- Financial Data includes payment card details.
- Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and geographic location, preferred language (used to display our website), browser plug-in types and versions, operating system and platform, use of cookies or other devices to store and sometimes track information about you including device type (unique device identifiers) and device screen size (more details on our use of cookies is set out in the Cookies section below) and other technology on the devices you use to access this website.
- Profile Data includes your username and password, purchases or orders made by you, your interests, preferences, professional qualifications, reviews, feedback and survey responses.
- Usage Data includes information about how you use our website, products and services, items you viewed or searched for, page response times, download errors, length of visits to certain pages (including how much time is spent on which pages), page interaction information (such as scrolling, clicks, and mouse-overs) and methods used to browse away from the page.
- Marketing and Communications Data includes your preferences in receiving newsletters and marketing from us and our third parties and your communication preferences.
2. Principles Behind Our Data Use
We use your personal data for the following purposes:- Identification and authentication: We use your identification information to verify your identity when you access and use our Services and to ensure the security of your personal data. This is so we can comply with our contractual obligations to you.
- Operating the Services: We process your personal data to provide the Services you have requested. This is so we can comply with our contractual obligations to you.
- Improving our Services: We analyze information about how you use our Services to provide an improved experience for our customers of all our Services, including product testing and site analytics. It is in our legitimate business interests to use the data provided to us for this purpose, so we can understand any issues with our Services and improve them.
- Communicating with you: We use your personal data when we communicate with you, for example, if we are providing information about changes to the terms and conditions; if you contact us with questions throughout the application process; or for sending you newsletters and publications. It is in our legitimate interests that we are able to provide you with appropriate responses and provide you with notices about our Services.
- Marketing: We use your personal data to build a profile about you and place you into particular marketing segments in order to understand your preferences better and to appropriately personalize the marketing messages we send to you. It is in our legitimate interest to provide more relevant and interesting advertising messages. Where necessary or required by law, we will obtain your consent before sending such marketing messages.
- Exercising our rights: We use your personal data to exercise our legal rights where it is necessary to do so, for example, to detect, prevent and respond to claims of fraud, intellectual property infringement claims or violations of law or our standards of conduct, university policies, or our terms of use.
- Complying with our obligations: We process your personal data to, for example, carry out fraud prevention checks or comply with other legal or regulatory requirements, as required by law.
- Customizing your experience: When you use the Services, we use your personal data to improve your experience of the Services, such as by providing interactive or personalized elements on the Services and providing you with content based on your interests. It is in our legitimate interests to provide you with a customized experience.
- Keeping our records accurate and up-to-date: This processing is necessary to comply with legal obligations and to serve our legitimate interests in efficient management and administration.